To commemorate her win in an augmented reality game, a young girl takes a photo in an abandoned building, only to realise that another girl is part of the picture. The mysterious figure starts to haunt the gamer. Desperate for help, she sends the photo to her friends, seeking help to identify the girl. Her peers soon become involved in this ghostly experience and word about the cursed photo begins to spread. When the picture of the ghost goes viral, death will soon follow.